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Public labels ยท 27 September 2026 ยท No head-to-head trial

Klyyr vs. Tom's of Maine.

Quick answer

Klyyr vs Tom's of Maine compares a fluoride-free hydroxyapatite paste with one of the original natural toothpaste brands. Tom's Wicked Fresh! Cool Peppermint lists 0.76% sodium monofluorophosphate as its anticavity active and no hydroxyapatite. Klyyr One+ uses a disclosed 10% nano + micro hydroxyapatite blend and 0 ppm fluoride.

Both are SLS-free and dye-free, and both contain xylitol and zinc citrate. Tom's cleans with calcium carbonate and hydrated silica and adds carrageenan and licorice root; One+ lists none of those.

Purple wildflowers along an open meadow path
Klyyr One+ toothpaste standing upright in a studio

Natural fluoride or fluoride-free HAp

  • 01

    Tom's uses fluoride

    Wicked Fresh! is an anticavity drug toothpaste with 0.76% sodium monofluorophosphate. One+ contains no fluoride.

  • 02

    More in common than you'd think

    Both list xylitol and zinc citrate, and neither lists SLS or dyes.

  • 03

    Different cleaning base

    Tom's uses calcium carbonate and hydrated silica. One+ lists neither and publishes RDA 62.

Topic Official product information Tom's of Maine Klyyr One+ One+
Active ingredient 0.76% sodium monofluorophosphate (0.13% w/v fluoride ion) None; cosmetic toothpaste
Hydroxyapatite None 10% nano + micro, combined
SLS None in this paste None
Surfactants Lauryl glucoside and disodium cocoyl glutamate Sodium cocoyl glutamate
Cleaning base Calcium carbonate, hydrated silica No calcium carbonate or silica
Sweeteners Xylitol, rebaudioside A (stevia) Sorbitol, xylitol, stevia
Zinc Zinc citrate Zinc citrate
Other ingredients Carrageenan, licorice root extract Aloe, cellulose gum
Net contents 4.0 oz / 113 g 4.23 oz / 120 g

Tom's of Maine details come from the Wicked Fresh! Cool Peppermint Drug Facts label on FDA DailyMed, reviewed 27 September 2026. Some other Tom's pastes still list SLS. One+ facts come from the current Klyyr label.

Sources reviewed

This is a public-label comparison. The linked official pages are the source of truth for each brand, and neither product has been tested against the other in a clinical trial cited here.

  1. FDA DailyMed Drug Facts label ยท reviewed 27 September 2026

    Tom's of Maine facts

    The Wicked Fresh! Drug Facts label lists 0.76% sodium monofluorophosphate, with calcium carbonate, hydrated silica, xylitol, zinc citrate, carrageenan, licorice root, and two non-SLS surfactants.

    Read the current Tom's of Maine source

  2. Current Klyyr label

    One+ formula facts

    One+ publishes a combined 10% nano + micro hydroxyapatite blend, 16 ingredients, 0 ppm fluoride, no SLS, RDA 62, and a 120 g tube.

    Read the current One+ product page

  3. 50-product label audit ยท August 2026

    Same rules for every brand

    The Klyyr transparency report records a percentage only when a brand or official label states it. Undisclosed values are never filled with retailer guesses.

    Read the audit method and source table

Which one fits your routine?

Tom's may fit if

You want a natural-positioned fluoride toothpaste that is easy to find in stores.

One+ may fit if

You want fluoride-free hydroxyapatite with no silica, calcium carbonate, or carrageenan.

Keep fluoride if

Your dentist recommends it for your cavity risk.

The Klyyr One+ formula

One+ is a fluoride-free daily paste with a disclosed 10% nano + micro hydroxyapatite blend, 16 listed ingredients, peppermint + spearmint, no SLS, and no artificial dyes.

  • 01

    10% nano + micro

    One combined 10% hydroxyapatite concentration with both particle-size ranges named on the label.

  • 02

    16 listed ingredients

    Water, Sorbitol, Glycerin, Potassium Sorbate, Hydroxyapatite (nano & micro), Xylitol, Sodium Cocoyl Glutamate, Cellulose Gum, Xanthan Gum, Zinc Citrate, Aloe Vera, Peppermint Oil, Spearmint Leaf Oil, Menthol, Sodium Benzoate, and Stevia.

  • 03

    0 ppm fluoride ยท no SLS

    One+ is fluoride-free, peroxide-free, and made without SLS, titanium dioxide, or artificial dyes.

  • 04

    120 g aluminum tube

    4.23 oz with an HDPE cap. Recycle each component where accepted locally.

In short

Tom's and One+ share xylitol, zinc citrate, and an SLS-free label. Tom's relies on fluoride; One+ relies on hydroxyapatite.

01 Does Tom's of Maine toothpaste have hydroxyapatite?

The Wicked Fresh! label reviewed lists no hydroxyapatite. Its active is sodium monofluorophosphate.

02 Is Tom's of Maine SLS-free?

Wicked Fresh! Cool Peppermint says it is. Some other Tom's pastes still list sodium lauryl sulfate, so check the label.

03 Does Tom's of Maine contain carrageenan?

Yes, Wicked Fresh! lists carrageenan. One+ does not.

04 Why does Tom's use calcium carbonate?

It is a common, mild cleaning abrasive. One+ lists no calcium carbonate or silica and publishes an RDA of 62.

05 Is Klyyr better than Tom's of Maine?

No head-to-head trial is cited here. Tom's uses fluoride; One+ uses hydroxyapatite.

Read the complete FAQ โ†’

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