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Public labels · 29 August 2026 · No head-to-head trial

Klyyr vs. SNOW.

Quick answer

Klyyr vs SNOW compares two fluoride-free pastes that publish 10% hydroxyapatite. SNOW's 10% Hydroxyapatite Toothpaste focuses on sensitivity comfort, enamel support, whitening, vitamins, CoQ10, and coconut oil. The official page reviewed names hydroxyapatite but does not specify nano or micro.

Klyyr One+ names both nano and micro HAp in its combined 10% blend. It has a shorter label, no titanium dioxide, and a larger 120 g tube. SNOW offers a more supplement-like ingredient profile; One+ offers more particle-size disclosure.

Smiling person in a light hoodie
Klyyr One+ toothpaste standing against a light studio background

Same percentage, different disclosure depth

  • 01

    The 10% headline matches

    Both publish 10% hydroxyapatite for the exact products compared.

  • 02

    Particle disclosure does not

    SNOW does not specify nano or micro on the reviewed product page. One+ names both.

  • 03

    Titanium dioxide differs

    SNOW lists CI 77891. One+ does not contain titanium dioxide or artificial dyes.

Topic Official product information SNOW Klyyr One+ One+
Hydroxyapatite 10%; particle type not specified on reviewed page 10% nano + micro, combined
Fluoride None 0 ppm
SLS None None
Surfactant Sodium lauroyl sarcosinate Sodium cocoyl glutamate
Titanium dioxide CI 77891 listed None
Formula emphasis CoQ10, vitamins B6/B12/C, coconut oil Xylitol, zinc citrate, aloe
Whitening position Whitening and instant-brightening scores shown by brand No peroxide and no bleaching claim
Net contents 3.4 oz / 96 g 4.23 oz / 120 g

SNOW details come from its official 10% Hydroxyapatite Toothpaste page reviewed 29 August 2026. A separate SNOW nano-HAp SKU may differ. One+ facts come from the current Klyyr label.

Sources reviewed

This is a public-label comparison. The linked official pages are the source of truth for each brand, and neither product has been tested against the other in a clinical trial cited here.

  1. Official competitor page · reviewed 29 August 2026

    SNOW facts

    SNOW publishes 10% hydroxyapatite in a 96 g fluoride-free paste; the page reviewed does not specify nano or micro and the label includes CI 77891 titanium dioxide.

    Read the current SNOW source

  2. Current Klyyr label

    One+ formula facts

    One+ publishes a combined 10% nano + micro hydroxyapatite blend, 16 ingredients, 0 ppm fluoride, no SLS, RDA 62, and a 120 g tube.

    Read the current One+ product page

  3. 50-product label audit · August 2026

    Same rules for every brand

    The Klyyr transparency report records a percentage only when a brand or official label states it. Undisclosed values are never filled with retailer guesses.

    Read the audit method and source table

Which one fits your routine?

SNOW may fit if

You want its vitamin, CoQ10, coconut-oil, and whitening-led formula and are comfortable with the listed titanium dioxide.

One+ may fit if

You want nano and micro named, no titanium dioxide, a shorter formula, and a larger tube.

Ask about sensitivity if

Pain is persistent, sharp, new, or localized. Toothpaste cannot diagnose a crack, cavity, or exposed root.

The Klyyr One+ formula

One+ is a fluoride-free daily paste with a disclosed 10% nano + micro hydroxyapatite blend, 16 listed ingredients, peppermint + spearmint, no SLS, and no artificial dyes.

  • 01

    10% nano + micro

    One combined 10% hydroxyapatite concentration with both particle-size ranges named on the label.

  • 02

    16 listed ingredients

    Water, Sorbitol, Glycerin, Potassium Sorbate, Hydroxyapatite (nano & micro), Xylitol, Sodium Cocoyl Glutamate, Cellulose Gum, Xanthan Gum, Zinc Citrate, Aloe Vera, Peppermint Oil, Spearmint Leaf Oil, Menthol, Sodium Benzoate, and Stevia.

  • 03

    0 ppm fluoride · no SLS

    One+ is fluoride-free, peroxide-free, and made without SLS, titanium dioxide, or artificial dyes.

  • 04

    120 g aluminum tube

    4.23 oz with an HDPE cap. Recycle each component where accepted locally.

In short

SNOW and One+ both say 10%. One+ goes further on particle type; SNOW goes further into vitamins and whitening positioning.

01 Do Klyyr and SNOW both contain 10% hydroxyapatite?

Yes for the products compared.

02 Does SNOW use nano-hydroxyapatite?

The official 10% product page reviewed lists hydroxyapatite but does not specify nano or micro. Do not transfer claims from another SNOW SKU.

03 Does SNOW contain titanium dioxide?

The current ingredient list reviewed includes CI 77891, which is titanium dioxide. One+ does not contain it.

04 Which is better for sensitivity?

SNOW markets a sensitivity-comfort score and One+ uses HAp, but no Klyyr-versus-SNOW sensitivity trial is cited. Persistent sensitivity needs a dentist.

05 Which tube is larger?

One+ is 120 g / 4.23 oz. The SNOW product reviewed is 96 g / 3.4 oz.

Read the complete FAQ →

ONE+
10% nano + micro, without titanium dioxide.
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